Reference Guide · Verified Data
Naples, FL Demographics
A calm, data-first look at the people and homes that make up Naples, for anyone moving to Southwest Florida or planning their next chapter here.
By Larissa Locke, Expert Real Estate Advisor
Integrity 1st Group · eXp Realty · FL License #3407292
What this page is for
Naples, Florida is one of Southwest Florida's most established coastal cities, and these verified U.S. Census figures explain who lives here and what the community is really like. Whether you're relocating from the Northeast or Midwest, or planning your next chapter closer to the water, this reference page gathers the latest population, age, homeownership, and income data in one calm, plain-language place.
No marketing spin. Just the numbers that help you understand the area and decide whether it fits the life you're planning.
A quick read on Naples
Naples is a mature, established community with one of the highest homeownership rates in Florida and a median age that reflects its strong draw for those beginning a new, relaxed chapter. The data below tells that story in plain numbers.
Figures reflect Naples, Florida, from the U.S. Census Bureau.
The Numbers, Plainly
Naples at a glance
Six verified figures, each with a short note on what it means for you.
20,114
Population
Estimated residents of Naples, Florida in 2025.
67.3
Median Age
Half of residents are older, half are younger.
55.8%
Residents 65 and Over
The largest share of the community is 65-plus.
82.1%
Owner-Occupied Homes
Most homes in Naples are lived in by their owners.
$153,182
Median Household Income
Households here are financially established.
9.0%
Residents Under 18
A steady, smaller share of the community is under 18.
Source: U.S. Census Bureau, 2020–2024 American Community Survey (5-Year Estimates) and 2025 population estimates. Figures reflect the city of Naples, Florida.
What the Data Tells Us
Two things worth knowing before you look
A mature, established community
More than eight in ten homes in Naples are owner-occupied (82.1%). That is the signature of a settled, well-cared-for city, where people invest in their property and stay. For buyers, it points to a stable market with strong, established neighborhoods.
A natural fit for a new chapter
With a median age of 67.3 and over half of residents 65 or older, Naples draws people relocating from the Northeast and Midwest who want a warmer, calmer pace of life. About one in eleven residents is under 18, so the community blends an established core with a steady stream of younger families and new arrivals.
Let's Connect
Coffee with Larissa
Whether you're relocating to Naples or planning your next chapter here, let's talk it through. Coffee's on me.
Larissa Locke
Licensed FL #3407292 · Integrity 1st Group at eXp Realty
239-823-4308 · Larissa@larissalocke.com
eXp Realty LLC · 4100 Corporate Square Blvd 154, Naples, FL 34104Serving Naples, Bonita Springs, Fort Myers, Estero, Babcock Ranch, Paradise Coast, and Southwest Florida.